Kayu AsriProject Description:
Kayu Asri is the biggest WPC (Wood Plastic Composite) production company in Indonesia. WPC is a substitute for conventional wood, utilized as Outdoor Decking Installation, Wall Fencing, Partition, etc. The products are resistant against environmental effects (rain, sunshine, termite). Captivate designed series of Brand Identity from Corporate Logo, Stationery, Product Photography, Product Catalog, Exhibition Booth, Banner, Website Development to Video Design.
The Logo concept is a Monogram taken from it's initial, the visual represents pieces of wood assembled together forming KA
for Kayu Asri, we did a little twist on "i" forming a leaf, combination of brown and green is perfect for wood production company that believes in green concept by replacing conventional wood with WPC that can be recycled and environmentally friendly.